Why Your Business Needs A Holiday Marketing Plan

Preparations for winter holidays seem to be getting earlier and earlier for everyone, including retailers and other businesses. For example, if you want go on a cruise to a warm destination, you can book a ticket right now. Early preparations also affect businesses that are non-seasonal. For example, if you are selling B2B software, you have to consider the holiday … Read More

Where the Boom in Women-Led Startups Is Really Coming From

It may come as a surprise, but women are starting up companies at a faster rate than men. What is more pleasantly surprising is women of color are not far behind and are rocking the market. Over the years, some of the most thriving businesses are owned by women of color. According to the preliminary data from the US Census … Read More

Too Many Social Media Accounts

Your business has too many social media accounts! Facebook, Youtube, Twitter, Pinterest, Google+, Tumblr, LinkedIn, Instagram, Vine… With over 200 social networks the list is truly endless. Take a long introspective look… what are you really doing with 12 social media accounts? Are you really killing it on any of them? Yes? Awesome! Seriously, it’s tough to do! No? Well let’s … Read More